NDS News:
--Launches Solution Suite for Targeted and Interactive Advertising --Forms Global Partnership with Audience-Measurement Specialist, TNS --Teams with Tata Sky on India's First Hindi-Language EPG --Teams...
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News Round-Up (V)
--FourthWall Media's EBIF-Based Ad Widgets System Deployed by Puerto Rico's OneLink--FourthWall Media in Interactive TV Advertising Deal with Axesa Servicios de Informacion--Report: Google May Unveil...
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BCM Deploys Onyx Platform in Montgomery, Ala.
-- Interactive TV Vendor Touts Rollout as Model for Cable-Broadcast Cooperation onyx.jpg Billing it as a model for the way local cable operators can team up with broadcasters on interactive...
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Clikthrough Powers Interactive Video for AOL, Kohl's
CLIKABLE_KOHLS_AOL.jpg Interactive video specialist Clikthrough developed a campaign for AOL and Kohl's that features several unique elements, including the ability for Web surfers to buy the clothes...
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Cable Industry Pushes Interactive Ads for VOD Programming
-- CableLabs Demonstrates Technology from 11 Suppliers at Interoperability Lab EventCanoe_masso.jpg U.S. cable operators may be ready to add interactive advertising to video-on-demand programming,...
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PIZZA ON DEMAND: HULU SELLS FIRST 'IN-STREAM PURCHASE UNIT'
By Steve Donohue, for [itvt]PIZZA_HULU.jpgHulu subscribers will soon be able to place an order from Pizza Hut “without ever leaving the Hulu environment,” CEO Mike Hopkins wrote in a blog post last...
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